Articles
ICE Brings The Most Popular Consumer Technology To The Hospitality Arena
December 18, 2008
Orlando, FL - The hospitality industry is being ushered into the era of technology ubiquity with a new, revolutionary in-room concierge and back-end monitoring system that organizes, tracks and measures all hotel activity at the touch of a screen. The Interactive Customer Experience Solution™ (ICE) now brings state of the art technology interaction to guests and hoteliers in an utterly effortless way. Nothing currently in the self-service realm can match the modernity, ease of use, durability and level of amenity inclusion of ICE. ICE seamlessly serves as the liaison between guest interaction and hotel service systems, linking the entire hotel together. It is a unique offering poised to make a big splash with its groundbreaking deployment.
The Intelity team has kept in mind the needs of the guest and the hotel while always implementing current, groundbreaking technologies. Company founder and luxury hospitality veteran David Adelson explains, "As a former hotelier, I saw the need to bring this level of cutting edge, self-service operations management technology into our industry. The benefits ICE provides to a property are astounding -- allowing instant adjustments that immediately boost the bottom line."
For guests' ease of use, the self-service system has an organic, intuitively designed touch-screen interface conveniently placed in each room to ensure high usability. ICE is a sleek, streamlined way for customers to plan their stays. Director of Technology, Christopher Grey, sets Intelity apart, "By leveraging the experience and tools of our technology partners like Adobe and Microsoft, we've created a system that is simultaneously cutting-edge in relation to industry standards, accessible and easily managed." The system is exciting and interactive using rich video, fluid, multi-touch screens and virtual narrators all of which combine to create a level of engagement that would be the first of its kind in the commercial or corporate sector. ICE was designed from the ground up to accommodate many platforms, so guests can also access amenities through ICE on any personal device such as a cell phone, laptop or smartphone. With ICE, hotels can provide guests with the level of technology they are accustomed to at home -- uncomplicating travel in general.
From a hotelier's perspective, the software functionally improves operations in addition to being visually appealing and enhancing guest experiences. Controlling and modifying the system is simple enough for any hotelier to do. ICE's Quality Assurance System, its practical management side, can provide hoteliers with insight to more cost-effective operations by revealing unneeded expenses. ICE quickly and easily provides the hotelier a high level of insight into the staff's performance and guest habits from any computer, anytime. Hotel activity is tracked and measured, then presented in informative charts, graphs and reports. The results are straightforward, making swift budgetary and operational decisions easier than ever before.
Intelity understands that hotels are already invested in various technologies and has designed ICE to bridge the hotel's existing point of sale, food and beverage, spa, recreation and event planning systems. It is also linked into hand-held devices for real time service personnel communication. The options for integration are limitless because of ICE's complete customization. In addition, ICE's system components are supplied by Dell, Microsoft, Adobe and standard open-source providers, so any in-house IT persons can work with the system easily too. This wise choice of design components creates ease of use, familiarity and security across the board.
It has never been more important for hoteliers to adapt to innovations in technology, especially those designed to streamline efficiencies and increase revenues at their properties. The fundamentals of touch-technology represent the next generation of advances across all technology tools. ICE can put a hotel on the leading edge of natural interaction, high-technology devices in well-designed ways never before seen in the hospitality industry.
SOURCE: Intelity Corp.

