Article: Rev Up Your RevPAR In 4 Different Ways

By Jean Francois Mourier, CEO/Founder of REVPAR GURU

There are few things more important to hoteliers right now than finding ways to increase bookings. This is evident everywhere, from large chains advertising across-the-board rate discounts to boutique properties launching aggressive advertising campaigns designed to put heads in beds. Hotels' occupancy and RevPAR, always key metrics for the industry, are in desperate need of revitalization.

Lucky for you, we've compiled a short list of four highly effective tactics that can help hotels increase both RevPAR and occupancy through the fastest-growing (and most important) sales channel currently available to them –the online channel.